Agency Domain

Overview

Agency Domain positions itself as a hands-on coaching community for digital agency founders who want to scale. Created by Eddie Maalouf, Zach Schubert, and Ashton Shanks after collectively generating over a billion dollars online, the community promises live coaching from 7-, 8- and 9-figure agencies, more than 89 hours of core content on topics like sales and hiring, and access to a verified network of agency owners (the product claims 4,000 and counting). The Whop listing shows a 5.0 star rating across 118 reviews and offers a 7-day free trial for $97 per month.

As someone who evaluates ROI and growth frameworks for high-performance businesses, I look at Agency Domain through the twin lenses of content quality and the practical value of its network. On those fronts it makes a compelling case, with a few practical caveats I outline below.

Key Features Analysis

• Live coaching - 2 to 3 calls per week: Frequent live sessions from founders of 7-9 figure agencies are the core differentiator. In my experience, regular coaching is where execution gaps get closed fastest. These calls are most valuable when hosts give direct feedback on real deals, funnels, and sales calls. Time zone scheduling and the ability to access recordings matter a lot for global members.

• 89+ hours of essential content: The depth of content across sales, hiring, operations, and scaling is substantial. From a practitioner standpoint, a curated, tactical curriculum that covers sales frameworks and hiring playbooks is exactly what agencies need to transition from founder-dependent to repeatable processes.

• Verified agency network: The product claims 4,000+ verified agency owners. A strong network accelerates client referrals, hiring pipelines, and strategic partnerships. That said, community activity and member quality are what determine networking ROI, not just headcount.

• In-person events: Regular access to global events is a plus. Face-to-face interaction is where relationships deepen and complex deals get discussed. If you travel or prioritize live networking, this adds a lot of value.

User Feedback Insights

Feedback indicates consistently high satisfaction with the coaching quality and practical utility of the course content. Members report meaningful improvements in ad performance, sales calls, and hiring processes after engaging with the material and live coaching. The common themes I see in member sentiment are:

• High perceived value for price when members actively participate.
• Coaching calls deliver actionable feedback rather than purely theoretical content.
• The course library is dense and practical for agency operations.

At the same time, community feedback suggests a couple of common friction points: limited public transparency on membership metrics within the Whop listing, and potential scheduling conflicts for live calls across time zones. Members also emphasize that results require active participation, not passive consumption.

Pricing Evaluation

At $97 per month with a 7-day free trial, Agency Domain sits in the mid-range pricing for agency coaching communities. From a value standpoint:

• For agencies that can convert the learnings into better sales and higher client LTV, the monthly cost is modest relative to the upside.
• For solopreneurs or micro-agencies still validating product-market fit, the subscription could be a noticeable recurring expense unless they use the trial aggressively.
• The 7-day trial is a useful risk mitigator. Use it to attend live calls, review the sales modules, and reach out to members for quick feedback.

In my experience, the cost-to-benefit ratio for growth-focused agencies is favorable if you treat the community as a hands-on workshop rather than a passive library.

Final Verdict

Agency Domain is a strong option for agency founders who are serious about scaling sales, optimizing hiring, and connecting with other agency owners. The combination of frequent live coaching, substantial video curriculum, and in-person events is well suited to teams looking to professionalize operations and increase revenue predictably.

Strengths:

• High-quality coaching from experienced agency founders
• Extensive tactical content across sales and hiring
• Active, verified network and event access

Limitations:

• Public member metrics on the platform are unclear, which makes gauging community scale harder
• Live call timing may not align globally for all members
• Requires active participation to realize full ROI

Actionable recommendation:

• Take the 7-day free trial and prioritize attending at least one live coaching call, reviewing the sales and hiring modules, and messaging a few verified members. If you leave the trial with a concrete playbook for improving sales calls or a hiring shortlist, the $97 monthly fee will likely pay for itself quickly.

From my perspective as a finance author and trader who evaluates investments and growth opportunities by their measurable impact, Agency Domain looks like a smart investment for agencies committed to scaling. If you want structured coaching, practical playbooks, and a network of agency founders, give the trial a focused test and decide based on whether you can apply one high-impact change within 30 days.